Getting Started with SEO: Keyword Research
Are you customers looking for you? What words do they use?
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(116 reviews)
2 hours of content
What you'll learn
- Discover how buyers might look for your company on Google.
- Find out if customers are searching for your company on Google.
- Determine whether (or not) an SEO campaign could help your company expand.
- Determine what you want to talk about on your website.
Introduces keyword research for SEO, covering brainstorming keyword lists, using Google Keyword Planner, Google Trends, and Bing Webmaster Tools to gather data, and finalizing a focused keyword list. Learners can identify search terms their customers use and determine whether an SEO campaign could support business growth.
Who this course is for
Ideal for business owners and marketers who are new to SEO and want to understand how keyword research works.
#seo
#keyword-research
#google-keyword-planner
#bing-webmaster-tools
#search
#marketing